I’m super excited about this one! Everyone prepare yourselves for Tiger La. We first got a glimpse at her talent when we heard Bobby Green’s “Velvet Queen,” a track which she provided stellar anthem vocals to. Shortly after premiering that track here, we received a submission from her. My face lit up as I hadn’t been able to find much more from her until then. After a few emails and a somewhat tricky international phone call, I got ahold of the Londoner and now I’m happy to introduce her to you all. Tiger La is a name you’re going to remember.

We’ll be sharing more of her music as we go along but let’s start things off with her Lux produced “Deadly Rhythm.” She calls it “the fruit of honest, soul-searching writing,” and the track alludes to Tiger La’s experience as a young dreamer in the big city and the arrogance of her youth. Her lyrics, inspired by scraps of her poetry and daydreams, explore the malaise of a generation and her vulnerability in love.

Check out the stream and pick up the download below. And definitely tell us your thoughts in the comment section at the bottom of the page. Whose voice does hers remind you of? I know my answer to that question, but I’m curious if anyone says the same.


About The Author

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I grew up in Sacramento in a time where there was no young entertainment company like HOF to look up to. I met Tony in LA while I was managing LBCK in Long Beach. I kind of knew Damian from middle school. And I didn't know Byron even though we went to the same middle school. But when we first started partying together in 2011, it just made sense for me...someone who's passionate about the business side of music...to align with them...who're passionate about the business side of events. I believe what I'm doing here...running the site and the social media and the artist management/publicity and the label...is creating a means to better spotlight and support the emerging artists we truly believe in. They say no one's ever "made it" out of Sacramento. It's my ultimate mission to change that. As our boy Marcus says, "We're bringing Sacramento to The World...and we're bringing The World to Sacramento."

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