Ugo is a producer from Sacramento you 100% need to be familiar with. I’ve shared some stuff in the past that he’s produced for other artists, but today I’m stoked to share something he’s made for no one but himself. The track’s called “Paradox”, and he says himself that…“This song’s about the conflict of acquiring talent and it being slept on.” It’s a trip to say the least. It’s cinematic in a way. And although he isn’t spitting any verses or hooks, he’s definitely expressing himself with more than just instruments here. The title makes perfect sense. You gotta hear it for yourself.

Ugo’s “Paradox” below.

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I grew up in Sacramento in a time where there was no young entertainment company like HOF to look up to. I met Tony in LA while I was managing LBCK in Long Beach. I kind of knew Damian from middle school. And I didn't know Byron even though we went to the same middle school. But when we first started partying together in 2011, it just made sense for me...someone who's passionate about the business side of align with them...who're passionate about the business side of events. I believe what I'm doing here...running the site and the social media and the artist management/publicity and the creating a means to better spotlight and support the emerging artists we truly believe in. They say no one's ever "made it" out of Sacramento. It's my ultimate mission to change that. As our boy Marcus says, "We're bringing Sacramento to The World...and we're bringing The World to Sacramento."

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