“A COUNTER-CULTURE approach to:
experiential activations, Art Direction & Branding.”
Over the past decade, HOF has become one of the most trusted names in Sacramento entertainment and one of the most culturally influential brands among the city’s millennials. With a monthly social media network reach of over 500,000 people via @HOFisbetter, as well as an influencer network that expands their reach to multi-millions, HOF produced over 250+ events and experiential activations from 2018 to 2020. The founders of HOF not only have their finger on the pulse of what’s happening, but have successfully proven that with dedication and motivation, we can shape the landscape of our own city.
BRAND EQUITY.
HOF gives your brand access to ten years of brand equity in events and experiential activations with international and local brand partners such as Livenation, Pabst, Red Bull & more (See pg. 5 for Brand Partnerships). Why do we focus on events and experiential activations? Like events, experiential activations are integrated with digital activations which offer prolonged, meaningful interactions with a brand that can help build brand affinity. Brand affinity is the most enduring and valuable level of customer relationship and is based on the mutual belief that the customer and the company share common values. It's the highest, most durable kind of customer loyalty, one that breeds unshakable trust in the relationship. HOF reaches this by focusing on four key goals.
COLLAB.
• Create physical and emotional engagement with your brand or product
• Leverage HOF’s brand equity to build brand affinity for your brand
• Gain earned media through social and press mentions
• Grow relationships with participants beyond the physical experience through our digital interactions
Schedule a meeting with us to tailor a partnership with your brand.
Address
1111 7th St, Sacramento, CA 95814
Email
inquiries@hofisbetter.com
Phone
(916) 905-4632